Brightwell

A clearer website and a monthly care plan for a home solar installer.

Brightwell project cover
Brightwell project cover

Client

Brightwell

Year

2025

Role

Website redesign, ongoing maintenance

Category

Website Design

Quotes

+42%

more quote requests

Speed

1.1s

average load time

Care

12 months

on the maintenance plan

Brightwell project cover

01

Challenge

Brightwell installs solar panels on family homes. Their old website was built in a rush and read like a technical brochure: specs first, homeowners last.

Quote requests came in by phone because the online form was buried, and every small change waited weeks for a developer.

01

Challenge

Brightwell installs solar panels on family homes. Their old website was built in a rush and read like a technical brochure: specs first, homeowners last.

Quote requests came in by phone because the online form was buried, and every small change waited weeks for a developer.

01

Challenge

Brightwell installs solar panels on family homes. Their old website was built in a rush and read like a technical brochure: specs first, homeowners last.

Quote requests came in by phone because the online form was buried, and every small change waited weeks for a developer.

02

Process

We started with the questions homeowners actually ask: what it costs, how long it takes and what happens on installation day. Each page now answers one of them, with a short quote form always within reach.

After launch, Brightwell moved onto a monthly maintenance plan. Every month we ship small improvements, update case studies and check performance.

02

Process

We started with the questions homeowners actually ask: what it costs, how long it takes and what happens on installation day. Each page now answers one of them, with a short quote form always within reach.

After launch, Brightwell moved onto a monthly maintenance plan. Every month we ship small improvements, update case studies and check performance.

02

Process

We started with the questions homeowners actually ask: what it costs, how long it takes and what happens on installation day. Each page now answers one of them, with a short quote form always within reach.

After launch, Brightwell moved onto a monthly maintenance plan. Every month we ship small improvements, update case studies and check performance.

03

Result

Quote requests through the website grew by 42% in the first quarter. The site loads in about a second, and the marketing team plans new pages with us instead of waiting for them.

03

Result

Quote requests through the website grew by 42% in the first quarter. The site loads in about a second, and the marketing team plans new pages with us instead of waiting for them.

03

Result

Quote requests through the website grew by 42% in the first quarter. The site loads in about a second, and the marketing team plans new pages with us instead of waiting for them.

Brightwell project, image 1
Brightwell project, image 2
Brightwell project, image 3

Let’s work together

Tell me about your project and I’ll reply within one business day with next steps and a rough estimate.

Available for work

Replies within one business day

Notes on design & business

Monthly lessons from client work, plus new products first.

Join 2,400+ readers

Unsubscribe anytime

Let’s work together

Tell me about your project and I’ll reply within one business day with next steps and a rough estimate.

Available for work

Replies within one business day

Notes on design & business

Monthly lessons from client work, plus new products first.

Join 2,400+ readers

Unsubscribe anytime

Let’s work together

Tell me about your project and I’ll reply within one business day with next steps and a rough estimate.

Available for work

Replies within one business day

Notes on design & business

Monthly lessons from client work, plus new products first.

Join 2,400+ readers

Unsubscribe anytime

Create a free website with Framer, the website builder loved by startups, designers and agencies.